Recession lessons"Those companies that invest in their brands during a recession do better than those who don't.""Parts of the western world will show flat or declining GNP growth in 2009, but this will be balanced by continued growth in cash-rich economies that now have to satisfy higher expectations of their populations, such as China and India." "Digital media will grow faster than traditional media." Sir Martin Sorrell, WPP, 30.10 2008. 44/08